The best-selling guide from business start-up expert Colin Barrow covers everything you need to know to get your business up and running. From drafting your business plan, to hiring a workforce, managing costs, and taking your service or product to market
Introduction
Part I Getting Started
· Chapter 1: Preparing for Business
· Chapter 2: Doing the Groundwork
· Chapter 3: Can You Do the Business?
· Chapter 4: Structuring Your Business
· Chapter 5: Testing Feasibility
· Chapter 6: Preparing the Busi
Colin Barrow is a venture capitalist and entrepreneur who is the author of dozens of books on all aspects of starting and running a growing business and entrepreneurship, including Business Plans For Dummies and Understanding Business Accounting For Dummi
· Primary market: Entrepreneurs looking for a start-up bible, Small business owner-managers seeking a reference guide
· Secondary market: ‘Dreamer’ market - those who aspire to owning their own business